The Personal MBA-Kaufman

The Personal MBA

Metadata

Highlights

“If you put the same amount of time and energy you’d spend completing an MBA into doing good work and improving your skills, you’ll do just as well.” — location: 668

Every successful business (1) creates or provides something of value that (2) other people want or need (3) at a price they’re willing to pay, in a way that (4) satisfies the purchaser’s needs and expectations and (5) provides the business sufficient revenue to make it worthwhile for the owners to continue operation. — location: 820

Definition of a Successful Business

every business is a collection of processes that can be reliably repeated to produce a particular result. — location: 834

Ten Ways to Evaluate a Market — location: 1337

Everything we hear is an opinion, not a fact. Everything we see is a perspective, not the truth. —MARCUS AURELIUS, ROMAN EMPEROR AND PHILOSOPHER — location: 2363

add to getting started lab

Reactivation campaigns are consistently the easiest and most profitable marketing activities you’ll ever try. — location: 3120

general rule, the less human involvement required to create and deliver value, the more Scalable the business. — location: 3350